How we do
During the last 15 years we`ve been working whit digital media. It garantees that your agency or business will have an experienced team doing its best to deliver your media campaigns with quality and agility.
See some of our main strenghts (as our clients tell us):
TRAFFIC & MANAGEMENT
Talk, talk, talk. This team will arrange everything to deliver the jobs, considering the clients needs and our production and schedule conditions.
ART & DESIGN
This area is set to create or adapt the design of media formats - static or animated - following the briefings or KVs that our clients send us.
Here is where the magic happens. A well animated banner, video or campaign can make the diffence. We know that and we struggle to get our best in HTML or video formats.
Responsiveness, interaction, autoplay, clicktags and specifications: this is the language the coding team speaks. We do not always understand it, but we clearly see the results in the rich formats these people build.
“Make and adjust”: this is the karma that Quality team keeps telling everyone else. They are responsible for checking all our deliveries.
What kind of work Maqina develops
STATIC AD FORMATS AND IMAGES
Images for social networks, images for carroussels, images for websites or blogs, images for display ads, illustration.
We can develop those formats either creating and designing after a briefing/KV or adapting by following a ready campaign format.
As all other deliveries, static formats are sent already respecting all the set specifications (weight, file format, text limits, etc).
ANIMATED AD FORMATS
Animated HTML or GIF banners for display campaigns, essentially.
Away from template or robotized animations, we trully believe that well animated ad banners can make a difference when it comes to converting.
Even in the smaller and more restricted formats, we will always look for fluidity and wealth of details.
RICH AD FORMATS
Animated, richer and bigger HTML banners for display campaigns.
Those formats allow that we work a little more freely and with more elements. And we like it!
Here you can find interactivity, richier content, embed video and audio, expanding, etc.
Video animations for social networks, web streaming video platforms, message apps.
We animate and edit video formats following a static storyboard, also suggesting art and copy, when requested. Audio soundtrack and speech editing are also a possibility.